By the Numbers - 2009: Up and Down Year Ends Down For Most Edition

Subaru, Kia and Hyundai increase alone, FoMoCo loses least

Most automakers giving themselves a pat on the back for a strong sales performance in December should take a second look at the books. A good month of sales to finish off a crappy year still equals a crappy year of sales. The chart below makes this perfectly evident, as only three individual brands and no multi-brand automakers managed to make it through 2009 selling more vehicles than they did in 2008. Not surprisingly, Subaru, Kia and Hyundai (in that order) were the three brands to post an overall sales increase in 2009, with Subaru posting a double-digit rise of 15 percent. With 216,652 sales overall, Subaru now sells more vehicles in the U.S. than Volkswagen and Mazda, two direct competitors with larger lineups.

Though no multi-brand automaker can claim a sales victory in 2009, you might be surprised to learn that Ford Motor Company with its Ford, Lincoln, Mercury and Volvo brands performed the best. FoMoCo sales in 2009 fell 15 percent, a smaller drop than any of its competitors. Toyota Motor Company sales (Toyota and Lexus combined) fell over 20 percent, but the Japanese juggernaut still managed to beat Ford in number of vehicles sold (1.77 million to 1.68 million).

The rest of the industry's performance can be viewed in the chart below. Note that there were 308 selling days in both 2008 and 2009, so the percent change in volume sold will equal the percent change in the daily average sales rate.

Това само може да ни радва ! !

Още в първите няколко месеца на миналата годината имаше ръст от 8% когато големите съкращаваха драстично производството.

1/5/10 2010 Ends with a bang! Subaru US sales +15% for the year with a record breaking 216,652. The next best year was 2006 with 200,703, and 09 beat it by 15,949 cars (+8%).
2009 year totals: Outback 55,356 +25%, Legacy 30,974 +37%, Forester 77,781 +28%, Impreza 46,611 -11%, Tribeca 5,930 -46%,
December 09 total- 23,074 +33% over 17,287 Dec 08. Legacy catches on and Outback is on fire, both up almost 100% over 12/08.
Totals: Legacy 3620 +98%, Outback 8376 +105%, Forester 7223 +11%, Tribeca 208 -70%, Impreza 3647 -13%
Subaru Canada finishes a strong 2009 with a new record total of 23,034 cars for the year.

1/7/10 2009, the car year in review
2009 total vehicle sales 10.43 million, -21% from 2008 and the lowest total since 1982. Most ever sold, 17.4 million in 2000.
Cash for clunkers was a great program and boosted sales across the board.
Losers for 09: Hummer -67%, Suzuki -54%, Smart (owned by MB) -47%, Mitsubishi -44%, Chrysler -36%, GM -30%, Mazda -21%, BMW -21%, Toyota -20%, Honda -19.5%, Nissan -19%. MB Daimler -17.8%, Ford -15%, Volvo -14.6%, Land Rover /Jaguar (Tata) -14%, Audi -5.7%,
Winners for 09: Hyundai + 8%, Kia (owned by Hyundai) +10%; Subaru +15%.
Top sellers: 1. Ford F-150; 2. Toyota Camry; 3. Chevrolet Silverado; 4. Toyota Corolla/Matrix; 5. Honda Accord; 6. Nissan Altima; 7. Ford Escape; 8. Honda CR-V; 9. Ford Fusion; 10. Honda Civic

1/11 Outback loses out to Ford van at Detroit Auto Show (open for the press 1/11, public 1/16-1/23). Ford took the 2010 North American 16th annual Car of the Year and also Truck of the Year awards at the 2010 Detroit auto show. The Fusion Hybrid sedan is Car of the Year and the Transit Connect van Truck of the Year. Winners are selected by 49 auto journalists and given annually since 1994. Finalists for the truck award included the Chevy Equinox, Ford Transit Connect (winner), and Subaru Outback.
Also at the the auto show, the Kia Soul was named Small Car of the Year by Fama, a Hispanic women's magazine.
The new Honda CR-Z sport hybrid coupe with a 1.5-liter hybrid electric system due this summer makes its U.S. production debut

/11/10 The top 25 Subaru salespeople for 2009. Updated with where they work
[b]#1 salesperson in the US is Desiree Farey with 500 cars, she's at Irvine Subaru, Lake Forest, Ca[/b]; right behind her at #2 is Ferris Reid with 481 cars at Georgetown Subaru, Norwalk, CT; #3 Charles Gianakis 332 cars, Cherry Hill Subaru, Cherry Hill, NJ (I should hope so- Cherry Hill is SoA's hometown, since 1986) ; #4 Jeff Miletta 323 cars, Liberty Subaru, Oradell, NJ; #5 Karl Lindemuth 311 cars, Van Bortel Subaru, Victor, NY; #6 Vincent Rizzo 302 cars, Metric Subaru, Huntington, NY; #7 Theresa All 287 cars, Van Bortel Subaru, Victor, NY; #8 Brian Johnson 260 cars, Brunswick Subaru, Brunswick Oh; #9 Guillermo Wong 257 cars, Bird Road Subaru, Miami, FL; #10 Joe Dandrea 256 cars, Grand Subaru, Bensenville, IL; #11 Stephen Appelbe 253 cars, Manchester Subaru, Manchester New Hampshire; #12 Jack Berkowitz 247 cars, Manchester Subaru, Manchester New Hampshire; #13 Joseph Dicks 241 cars, Gary Lang Subaru, McHenry, IL; #14 (tie) Dave Denu, Flatirons Subaru, Boulder Co, and Mir Masood at Stevens Creek Subaru, Stevens Creek Ca with 240 cars each; #16 Julie Schulte 233 cars, Subaru of Souix Falls, SD; #17 Mark Lidano 221 cars, Cityside Subaru, Belmont, MA; #18 Donald Jowdy 219 cars, Colonial Subaru, Kingston NY; #19 (tie) Ronald Hall, Shortline Subaru Aurora Co, and Alesky Petrushin, Ramsey Subaru Ramsey, NJ, with 216 cars each; #21 (tie) Anton Pankrushin, Star Subaru Bayside NY, and Andre Tocci, Rafferty Subaru, Newtown Square, PA with 215 cars each; #23 Glen Dalton 212 cars, Cityside Subaru Belmont, MA; #24 Colin Johnston 211 cars, Liberty Subaru, Oradell, NJ; #25 Joseph Corbett 209 cars, Minooka Subaru, Moosic, PA

Няколко години по-късно -
продажбите на Субару Америка:
http://www.media.subaru.com/newsrelease.do;jsessionid=07B5510D89D3423A1AE63879B8677757?&id=371&allImage=1&teaser=subaru-america-inc-sets-september-sales-record&mid=122